Trawler Specialists

Referrals From Sellers

Successful Sellers

Choosing the best broker to represent your boat for sale is an incredibly important decision. There are so many variables to consider; broker experience and product knowledge, competing boats listed for sale, asking price, location, access for showings, staging, etc. Good quality listings are highly sought after and in high demand.

At JMYS we have developed several proprietary sales and marketing techniques to help our sellers’ present their boats efficiently and effectively. We believe it is essential to tell each boats story in a way that is appealing in order to generate interest. We like to visit each boat, crawl all over it, ride on it underway, ask questions of our sellers and do our best to fully understand the unique advantages so that we can explain the virtues when a qualified lead inquires. We are committed to detailed and accurate write ups supplemented with lots of photos.

Our network of potential buyers and industry sales broker colleagues enable us to cast a wide net with amazing reach. In addition to the major multiple listing services we have successfully used boat shows, open houses, e-newsletters, videos and social media to gain exposure. Above all a well-conceived internet marketing campaign is essential to finding a buyer.

We have been very fortunate to work with some amazing owners to help them list, market and sell their boats. We are honored to share their comments; the results speak for themselves…


2007 Seahorse Marine 52 – Pegasus – Sold in Jacksonville, FL

When we decided to sell our trawler Pegasus, a Seahorse Marine 52, we asked friends and Internet trawler groups for recommendations for a broker. We had seen JMYS online but thought that they dealt mostly with Nordhavns. However, cruising friends of ours with a Nordhavn personally recommended Jeff and said he handled all makes of trawler so we gave him a call.
We are so glad we did. Despite our boat being in Florida, us in Scotland and him in California, we got first class, responsive service. Because of a series of unexpected problems on our end, not his, we never met Jeff until the Sea trial and Survey in Florida. Throughout this time, from talking about listing until we met aboard, his communication skills, minute attention to detail and excellent advice fostered a relationship that completely mitigated the lack of meeting in person.
His website is first class and his associate, Don Allen, helped make Pegasus look her best.
The sea trial and survey is always fraught with tension, but Jeff was a calming influence. His suggestion that, against conventional wisdom, we were present through both days, was a good idea. We were able to answer the prospective buyers questions in more detail than any broker or surveyor could have done.
Jeff has so much experience with trawlers, his specialty, that we were able to trust his judgement on selling price, preparatory repairs and how to present Pegasus in the best way. He negotiated well on our behalf, with realistic and satisfactory outcomes for all. With JMYS we sold our boat within 3 months of listing, and at what is traditionally a sub-optimal time of year.

We can unreservedly recommend him. He made us and our boat feel the most important thing to him at all times. He always responds immediately to emails and texts and we see why he is so successful. Thank you Jeff.

James & Charlotte Caldwell




BOI 032

1978 Tollycraft 48 – Transition – Sold in San Diego, CA

April 13, 2017
Mr. Jeff Merrill
Jeff Merrill Yacht Sales
310 Old Ranch Pkwy, Suite 440
Seal Beach, Ca. 90740
Re: Thank You for an amazing job selling “Transition”!
Dear Jeff,

We just can’t thank you enough for making the sale of Transition as smooth and painless as possible. By the time it was done, you probably worked harder, longer and for less pay per hour than any other boat ever sold, and you made sure everything was handled fairly and promptly, while patiently smoothing out the inevitable speed bumps for everyone involved.
We’ve owned boats for 40 years and worked with many brokers, but never one who was so capable, honest, tenacious and diplomatic in absolutely every situation. We really believe you’ve set the Gold Standard for yacht brokers. The industry would be far better if all new brokers were trained by you before ever receiving a license to sell their first boat.
We recommend Jeff Merrill and JMYS wholeheartedly and completely, without reservation, to everyone who is ready to buy or sell a boat and wants the best possible man at their side as the ultimate advocate and guide. If anyone would like to speak with us personally about the experience of working with Jeff, please feel welcome to contact us any time at the email listed below.
Wishing you continued great success in all you do,

Bob Senter
Ari Klein



BOI 032

1989 Holland 90 Lauren L. – Sold in Charleston, SC

Back in 1985 I engaged naval architect Ron Holland to design a sail boat that would express my architectural design approach to a ’90 cold molded sloop. We sailed Canadian and Alaskan waters for 3 years and spent years in the South Pacific, then sailed her through the Panama Canal to the Great Lakes and then back out to the Eastern Seaboard. As I am building another boat, it came time to sell Lauren L. I contacted Jeff Merrill, a family friend for decades. With Jeff, we developed a more extensive market plan to find a buyer. We put together a website and a comprehensive brochure which we mailed to brokers specializing in larger cruising sail boats.

Jeff’s efforts included visiting the boat in Charleston, NC to photograph and get better acquainted with her. It’s not an easy trying to promote a one-of-a-kind sailboat, but Jeff approached the project with enthusiasm and creativity. Jeff and I met regularly for updates and after nearly two years we found a buyer. Jeff was excellent with the many documents required for the sale.

Jeff is an exceptionally creative and bright guy who is good at following up, I recommend him whole heartedly.

Donald Gibbs



2005 – Nordhavn 40 La Maria Elena sold in San Diego, CA

2007 – Nordhavn 40 Maria Elena sold in San Diego, CA

2004 – Nordhavn 35 La Tempestad sold in San Diego, CA


just a quick note to thank you again for all your time and hard work related to helping us sell our Nordhavn 35. It’s hard to believe this has been our third time around with Nordhavn’s and every time you have been there for us. If we learned one thing early on in our trawler adventures it was that selling a trawler even as well-known as a Nordhavn takes time and can be stressful. Even after you found us a buyer with an acceptable offer on our 35 the balance of the process proved to be challenging and not something I could have done alone.

Your organized write ups and marketing strategy with lots of photos really helped to set our boats apart. Thanks for being there for every survey and trial run, it is comforting to know that you have our back and can keep things on track.

Your ability to successfully navigate us through three Nordhavn resales shows us that you know your profession and can be trusted to make the right decisions regardless of the pressures that comes with this type of transaction. Thanks again for everything and you know that when time comes to sell our next trawler (and there will be a next time) we will be calling on you to guide us.

With appreciation,

John & Maria Torelli former three time Nordhavn owners; 40 #50, 40#61, 35 #22



Jerry Smith 4 (Medium)

2001 Nordhavn 35 Maxine D. – Sold in Gig Harbor, WA

Hi Jeff

A follow up thank you for being my broker and helping me sell my Nordhavn 35, Maxine D. I appreciate the time you took to meet with me and go over the boat and the advice you had to make her ready for sale. Your internet write up was complete and accurate. Looking back, I feel pretty fortunate that you were able to get everything done from signing up to closing in less than 90 days, that’s pretty fast. It was also very nice of you to fly up to WA to attend the survey and haul out, that helped to keep things smooth.

I wish your continued success in your brokerage and thank you again for all your efforts.


Jerry Smith



Nordhavn 50 Twins

1999 Nordhavn 50 Twins – Sold in San Diego, CA

Dear Jeff:

Now that the transaction is over I wanted to write you a referral letter in the hopes that others will know how you work above and beyond what I have seen other brokers provide. As you know, I had “Twins” listed with a major house for two years, and the only time I would hear from my broker was when it was time to renew the listing.
I have known about you for years through your reputation in the Nordhavn community and looking back, sending you an email to ask about listing our boat for sale was the first step in creating a successful sales strategy.

Offering a boat for sale in Puerto Vallarta, Mexico did have some challenges, but my first “wow” was when you flew down for two days to understand the boat, take photos and shoot the video (which still blows me away that were over 12,000 views by the time we closed).

Once you completed your very thorough write up you did a great job of keeping me informed, even when there were no inquiries.
After we agreed to move the boat up to San Diego I appreciate that you drove the 200 mile round trip from your office to make several showings and when the eventual buyers did show up you were there for the survey, trial run and a few weeks later the offshore delivery.

Jeff, Alicia and I are very thankful that you took us on and you did make a huge difference in helping us sell our boat. Your product knowledge is amazing, you had some nice suggestions to improve our presentation and you were always available by phone or email when we needed to get in touch.
If any potential sellers are considering JMYS to market a cruising boat for sale, but before they sign up want to talk first hand to a successful seller, please know that I would be happy to speak with them about you and your service. Hope to see you again soon.

Warm regards,

Scott Case – former owner of Nordhavn 50 Twins



BOI 032

1989 Offshore 40 cruising sailboat Defiant – Sold in Opua, New Zealand

My wife (Jenny) and I live in New Zealand. We saw our first Nordhavn, here over 5 years ago and the Nordhavn dream began for us.Not long after our first Nordhavn inspection, we met with Jeff Merrill in California. Jeff made us feel very welcome. His knowledge of all things Nordhavn is encyclopedic. Jeff showed us over all of the Nordhavn models that were in Southern California, despite knowing that we were still ‘only looking.’ Over the years we have continued to stay in touch with Jeff.

One of the must-do steps before we could purchase a Nordhavn was to sell our Offshore 40 sailboat. We tried to sell her locally, but did not have much success so we contacted Jeff. Even though we were located half a world away, Jeff listed and helped us sell our yacht here in New Zealand. The exposure of ‘Defiant’ on and other international websites made selling her here in NZ much easier.

Jenny and I are now onto our newest adventure; we are purchasing a Nordhavn 47.

Jeff’s guidance and knowledge has helped us along the way, and we are truly grateful for his support.

We continue to stay in touch with Jeff, and highly recommend him when it is time to fulfill your dreams.



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